Ritz Crackers is an iconic American snack brand first introduced by Nabisco in 1934 during the Great Depression. The brand was named after the luxurious Ritz-Carlton Hotel to evoke a sense of elegance and sophistication that was accessible to everyday consumers at an affordable price. Ritz quickly became America's best-selling cracker and has maintained that status for decades. The round, buttery, flaky crackers with their distinctive scalloped edges are recognizable worldwide and are enjoyed both on their own and as a base for appetizers, toppings, and recipes. The brand is now owned by Mondelez International following the company's split from Kraft Foods in 2012. Ritz has expanded its product line to include Ritz Bits (small sandwich crackers), Ritz Toasted Chips, Ritz Cheese Crispers, and various flavored varieties. The brand is sold in numerous countries around the world and remains a staple in American households for entertaining, snacking, and cooking. Ritz Crackers are often associated with holiday gatherings and party platters, and the brand's golden packaging has become synonymous with quality crackers in the snack aisle.

Snack Brands

Ritz Crackers is America's best-selling cracker brand, known for its buttery, flaky round crackers with scalloped edges, enjoyed for snacking and entertaining since 1934.