About

Tentree is a Canadian sustainable apparel brand founded in 2012 by Dave Burritt and Kalen Emsley in Regina, Saskatchewan, with a mission to plant ten trees for every item purchased. The company has since planted hundreds of millions of trees across the globe in partnership with reforestation organizations, making it one of the most impactful tree-planting initiatives tied to a consumer brand. Tentree's product line includes casual clothing, activewear, and accessories for men and women, designed with a focus on comfort, versatility, and minimal environmental impact. The brand uses sustainably sourced materials including organic cotton, recycled polyester, TENCEL lyocell, hemp, and cork, all carefully selected to reduce water consumption, carbon emissions, and waste. Every tentree product features a unique code that customers can use to track the trees planted on their behalf and see the specific reforestation project they have contributed to. The company is a certified B Corporation and tracks its environmental footprint using a comprehensive lifecycle assessment approach. Tentree has also launched the Eco Log, a public commitment to reaching one billion trees planted, and has expanded its sustainability efforts to include ocean plastic cleanup and carbon offset programs. Headquartered in Vancouver, British Columbia, tentree sells primarily through its online store and select retail partners across North America and internationally. The brand has resonated strongly with environmentally conscious consumers seeking everyday apparel that actively contributes to reforestation and climate action.

Sustainable Fashion Brands

Tentree is a certified B Corporation that plants ten trees for every item purchased, using organic cotton, recycled polyester, TENCEL, and hemp in its casual and activewear collections.

Brand Details

Industry Sustainable Apparel
Founded 2012
Headquarters Vancouver, British Columbia, Canada
3.7
1 reviews
Comfort and Fit
3.5
Value for Price
3.2
Fabric Quality
3
Performance Durability
2.8
Style and Design
2.5
Claude Opus 4.6
AI Review
3.7/5

Tentree has built one of the most compelling mission-driven apparel brands by tying every purchase directly to reforestation -- ten trees planted per item sold, with trackable impact codes on each product. The environmental commitment is genuine, backed by B Corporation certification and hundreds of millions of trees planted globally. Material sourcing using organic cotton, recycled polyester, TENCEL, and hemp reflects serious sustainability thinking. Where tentree falls short is in the clothing itself. Designs tend toward safe, basics-oriented casualwear that lacks the creative ambition of competitors like Patagonia or Allbirds. Fabric quality is adequate but not remarkable for the price point. As activewear specifically, the technical performance trails dedicated athletic brands. As a fashion brand, the aesthetic is pleasant but forgettable. However, as a sustainable fashion brand, tentree is genuinely excellent -- the tree-planting model is tangible, transparent, and impactful in ways that vague sustainability pledges from larger brands cannot match. Consumers buying tentree are purchasing environmental action as much as clothing, and the brand delivers on that promise admirably.

Comfort and Fit
3.5
Value for Price
3.2
Fabric Quality
3
Performance Durability
2.8
Style and Design
2.5
Feb 18, 2026
tentree Screenshot

Price: Mid-range

Added: Feb 16, 2026

tentree.com